At a glance
What this site gives you
Giant posters are the landmark static sites at Schiphol, bought for scale. They need the longest production lead time and suit launches and market entry.
Is it right for your campaign?
Best for
- •One strong, recognisable visual held in place for the booking
- •A steady presence in one part of the terminal
- •A first airport booking on a contained budget
What we check before booking
- •Exact position and which passengers walk past it
- •Site size and viewing distance, which set the artwork layout
- •Printing and installation, quoted separately from media
Amsterdam Schiphol Airport passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| 2025 (full year) | 68.8 million passengers | Royal Schiphol Group, Jan 2026 |
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at Amsterdam Airport Schiphol with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in EUR, production, installation and 21% VAT, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Other formats at Amsterdam (AMS)
The other sites listed at this airport, with their published rates in local currency.
Plan several sitesAMS backlit lightbox panel
Backlit lightbox panelEUR 2,500–10,000 / 4 weeks.
AMS digital network package
Digital network packageEUR 8,000–40,000+ / 2 weeks.
AMS single digital screen
Single digital screenEUR 3,000–15,000 / 2 weeks.
Digital spectaculars and media walls at other airports
Compare the same kind of site across airports before you choose where to book.
Compare in one quoteDXB atrium and iconic large-format
Dubai (DXB), United Arab EmiratesDubai (DXB): From AED 1,000,000 per campaign. Open the page to compare the site and size.
LHR large-format digital spectacular
London (LHR), United KingdomLondon (LHR): GBP 15,000–50,000+ / 2 weeks. Open the page to compare the site and size.
DOH Arrivals Transit Iconic Digital
Doha (DOH), QatarDoha (DOH): Quoted per brief for your dates. Open the page to compare the site and size.
More ad sites at Amsterdam (AMS)
Compare formats and rates before you book.
Printed backlit panels at Schiphol, booked by the four weeks.
Airport Advertising in AMS backlit lightbox panel
A package of digital screens across Schiphol, booked as one two-week campaign.
Airport Advertising in AMS digital network package
One digital screen at Schiphol, booked by the two-week flight.
Airport Advertising in AMS single digital screenQuestions about this site
How much does giant poster and spectacular advertising cost at Schiphol?
The published 2026 benchmark is EUR 15,000–60,000+ / 4 weeks for media. Production, installation and local taxes are quoted separately, and the confirmed rate depends on the exact site and your dates.
Is the rate guaranteed?
No. It is an indicative published benchmark. We confirm current availability and the rate for your dates before you approve the booking.
How do I book it?
Send us your dates, audience and budget. We check availability at Amsterdam Airport Schiphol (AMS), prepare a costed plan in EUR and handle artwork approval and installation.
Who sells advertising at Amsterdam Schiphol Airport?
Royal Schiphol Group (in-house media team). We deal with the media owner for you, from availability to approval and installation.
How many passengers use Amsterdam Schiphol Airport?
68.8 million passengers in 2025 (Royal Schiphol Group, Jan 2026). Passenger numbers show scale, not guaranteed impressions or sales.
What taxes apply to advertising at Amsterdam Schiphol Airport?
Quotes show media cost, production, installation and 21% VAT as separate lines, so you can see exactly what is taxed.
Can I book more than one site at Amsterdam?
Yes. Share your brief and we shortlist named sites at Amsterdam Schiphol Airport with terminal, zone, size and availability, then price them together in one quote.
Book this site
at AMS.
Availability and a costed plan in EUR, usually within 24 hours.