Tokyo Narita in short
How do you advertise at Tokyo Narita?
Choose the travellers you want to reach, pick the terminal and passenger zone where they spend time, then select the sites and dates. Your plan lists every site with its terminal, zone, format, dates, media cost in JPY, production cost and proof of display, so you can approve the campaign line by line.
Tokyo Narita passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| FY2025 (April 2025 to March 2026) | 42.58 million passengers, +4.5% | Narita International Airport Corporation, May 2026 |
| Market: International foreign passengers, FY2025 | 24.10 million | Narita International Airport Corporation, May 2026 |
| Market: International Japanese passengers, FY2025 | 9.18 million | Narita International Airport Corporation, May 2026 |
| Market: Domestic passengers, FY2025 | 7.19 million | Narita International Airport Corporation, May 2026 |
| Market: International transit passengers, FY2025 | 2.10 million | Narita International Airport Corporation, May 2026 |
Tokyo Narita advertising sites and formats
NAA's advertising page lists six media types sold through Greenport Agency; sizes and counts are not published.
Light boxes
Illuminated light box advertising listed on NAA's advertising page.
Banner advertising
Banner advertising inside the airport, listed on NAA's advertising page.
Boarding bridge advertising
Boarding bridgesAdvertising inside the boarding bridges, listed on NAA's advertising page.
Luggage cart advertising
Advertising on airport luggage carts, listed on NAA's advertising page.
Sales promotion space
Space for sales promotion, listed on NAA's advertising page.
Digital signage advertising
Digital signage advertising listed on NAA's advertising page.
What your quote will show
Site
Full site name, terminal and passenger zone
Format
Booked size, specifications and display type
Campaign period
Start and end dates
Share of display
Exclusive site or share of a digital loop
Cost
Media rate in JPY, production and installation, and 10% consumption tax
Proof
Installation photographs or play reports, as the media owner provides them
Factors that affect Tokyo Narita airport advertising rates
Terminal and passenger zone
Departures, gates, arrivals and baggage claim at Tokyo Narita reach passengers at different moments, so each zone is priced for the audience it carries.
Format and share of display
An exclusive static site, a share of a digital loop and a large-format wrap are priced on different bases: per site, per share of loop or per package.
Campaign dates and production
Demand changes through the year, and printing, installation and 10% consumption tax sit on top of the media rate. Your quote itemises every line.
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at Tokyo Narita with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in JPY, production, installation and 10% consumption tax, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Installation photographs
At go-liveEach installed site is photographed and the images are shared with you.
Digital play reports
Digital sitesFor screens, a report of when your creative played, during and after the campaign.
Atlas tracking
During and afterAtlas tracking during and after the campaign, so results sit alongside the proof of display.
Compare nearby airports
Planning more than one airport? These pages show the same formats and published rates side by side.
Get a multi-airport planTokyo (HND)
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Manila (MNL)
PhilippinesCompare terminals, formats and rates at Manila (MNL), with 6 ad site formats listed.
Ad sites at Tokyo Narita (NRT)
Published sites and formats at this airport, in local currency. Every campaign is quoted against current availability.
Airport advertising at Tokyo Narita: your questions answered
Sellers, costs, tax and booking.
Who sells advertising at Tokyo Narita?
Greenport Agency Co., Ltd. sells advertising at Tokyo Narita. The airport is operated by Narita International Airport Corporation (NAA).
How much does it cost to advertise at Tokyo Narita?
There is no published rate card, so every site is quoted against your brief and current availability, with production and 10% consumption tax shown as separate lines.
Is tax charged on Tokyo Narita airport advertising?
Yes. 10% consumption tax is added to the quoted amount.
How many passengers use Tokyo Narita?
Tokyo Narita handled 42.58 million passengers in FY2025 (April 2025 to March 2026), +4.5%, according to Narita International Airport Corporation, May 2026.
What are the artwork and content rules at Tokyo Narita?
Japan's standard consumption tax rate is 10.0% in total (7.8% national plus 2.2% local) since 1 October 2019.
How does booking work?
You share a brief, receive a site shortlist, approve a line-by-line quote, submit artwork for approval and receive proof of display after the campaign.
Get your Tokyo Narita quote
in 24 hours.
Sites, availability and a costed plan in JPY.