Sonoma County in short
How do you advertise at Charles M. Schulz-Sonoma County?
Choose the travellers you want to reach, pick the terminal and passenger zone where they spend time, then select the sites and dates. Your plan lists every site with its terminal, zone, format, dates, media cost in USD, production cost and proof of display, so you can approve the campaign line by line.
Charles M. Schulz-Sonoma County passenger traffic
Passenger numbers show market scale, not guaranteed impressions or sales.
| Figure | Value | Source |
|---|---|---|
| 2025 (full year) | 386,629 enplaned passengers, +1.06% | FAA, Sep 2026 |
Charles M. Schulz-Sonoma County terminals and who you reach
Sonoma County Airport sells its own digital and static terminal advertising.
Concourse A and B
- •Airlines: Alaska, American, Delta, Southwest
- •Who you reach: Departing passengers at the gates and TSA screening area
Baggage claim
- •Airlines: Alaska, American, Delta, Southwest
- •Who you reach: Arriving passengers and meeters waiting at the carousels
Charles M. Schulz-Sonoma County advertising sites and formats
The airport lists digital networks by zone, from the gates to baggage claim, plus fabric and floor displays.
Concourse Digital Network
Concourse A/B and TSASix 55-inch screens covering the gate areas and the TSA screening area.
Lobby Corridor Network
Entry and exit corridorsTwo 55-inch and two 70-inch screens along the main entry and exit corridors.
Baggage Claim Carousel Network
Baggage claimEight 55-inch screens on baggage carousels 1 and 2.
Baggage Claim Video Wall Network
Baggage claimA video wall display plus three large digital screens in the arrivals area.
Baggage Claim Takeover
Baggage claimBoth carousels, the video wall network and the kiosk in one booking.
SOCO Info Baggage Claim Kiosk
Baggage claimInteractive kiosk giving tourism information for the North Bay and beyond.
Full Airport Digital Coverage
Whole terminalAll terminal digital screens and the kiosk in a single package.
Charles M. Schulz-Sonoma County airport advertising cost
Published rates at Sonoma County start from USD 150 / month, depending on format and period.
Rates as published by the airport, in USD, media only, before production and tax. Confirmed for your dates before booking.
Get a costed site plan| Format | Sonoma County (STS) |
|---|---|
| Concourse Network | USD 850 / month |
| Lobby Corridor Network | USD 750 / month |
| Baggage Claim Carousel Network | USD 1,000 / month |
| Baggage Claim Video Wall Network | USD 850 / month |
| Baggage Claim Takeover | USD 1,500 / month |
| SOCO Info Baggage Claim Kiosk | USD 150 / month |
| Full Airport Digital Coverage | USD 2,250 / month |
What your quote will show
Site
Full site name, terminal and passenger zone
Format
Booked size, specifications and display type
Campaign period
Start and end dates
Share of display
Exclusive site or share of a digital loop
Cost
Media rate in USD, production and installation, and local taxes
Proof
Installation photographs or play reports, as the media owner provides them
Factors that affect Charles M. Schulz-Sonoma County airport advertising rates
Terminal and passenger zone
Departures, gates, arrivals and baggage claim at Charles M. Schulz-Sonoma County reach passengers at different moments, so each zone is priced for the audience it carries.
Format and share of display
An exclusive static site, a share of a digital loop and a large-format wrap are priced on different bases: per site, per share of loop or per package.
Campaign dates and production
Demand changes through the year, and printing, installation and local taxes sit on top of the media rate. Your quote itemises every line.
Share your brief
Step 1Target travellers, objective, dates, budget and any preferred sites.
Receive the site shortlist
Step 2Named sites at Charles M. Schulz-Sonoma County with terminal, zone, size, availability and the reason for each.
Approve the quote
Step 3Media cost in USD, production, installation and local taxes, line by line.
Submit artwork
Step 4We adapt your design to each site’s specifications and obtain the media owner’s approval.
Go live and receive proof
Step 5Installation photographs or play reports during and after the campaign.
Installation photographs
At go-liveEach installed site is photographed and the images are shared with you.
Digital play reports
Digital sitesFor screens, a report of when your creative played, during and after the campaign.
Atlas tracking
During and afterAtlas tracking during and after the campaign, so results sit alongside the proof of display.
Compare nearby airports
Planning more than one airport? These pages show the same formats and published rates side by side.
Get a multi-airport planAtlanta (ATL)
United StatesCompare terminals, formats and rates at Atlanta (ATL), with 7 ad site formats listed.
Los Angeles (LAX)
United StatesCompare terminals, formats and rates at Los Angeles (LAX), with 7 ad site formats listed.
Manchester, NH (MHT)
United StatesCompare terminals, formats and rates at Manchester, NH (MHT), with 7 ad site formats listed.
Ad sites at Sonoma County (STS)
Published sites and formats at this airport, in local currency. Every campaign is quoted against current availability.
Airport advertising at Charles M. Schulz-Sonoma County: your questions answered
Sellers, costs, tax and booking.
Who sells advertising at Charles M. Schulz-Sonoma County?
Sonoma County Airport (sells its own advertising) sells advertising at Charles M. Schulz-Sonoma County. The airport is operated by County of Sonoma.
How much does it cost to advertise at Charles M. Schulz-Sonoma County?
Published USD benchmarks include concourse network USD 850 / month, lobby corridor network USD 750 / month and baggage claim carousel network USD 1,000 / month. These are media only, and production and local taxes are extra. Your quote uses current pricing for your sites and dates.
Is tax charged on Charles M. Schulz-Sonoma County airport advertising?
Local taxes are added to the quoted amount and shown as a separate line.
How many passengers use Charles M. Schulz-Sonoma County?
Charles M. Schulz-Sonoma County handled 386,629 enplaned passengers in 2025, +1.06%, according to FAA, Sep 2026.
How does booking work?
You share a brief, receive a site shortlist, approve a line-by-line quote, submit artwork for approval and receive proof of display after the campaign.
Get your Sonoma County quote
in 24 hours.
Sites, availability and a costed plan in USD.






